Airtel launches ‘WynkMusic’ TVC campaign
Bharti Airtel, a leading global telecommunications company today launched a new TVC campaign for its ‘Wynk Music’ application. Airtel’s innovative offering – Wynk Music is a carrier agnostic music application for mobile that offers an integrated mobile music experience with full track audio streaming, cache downloads, mp3 purchase, internet radio and caller ring back tone features.
About Wynk Music:Groove with Wynk Music – India’s favourite music destination that works on every smartphone, irrespective of what telecom provider you are on. Yes that’s true; anyone who is not an airtel user can also download and enjoy this music service. It is also an app that allows its users to stream music in HD sound quality, without any ads. So that everyone can now enjoy non-stop music in its true sense. Users can also download unlimited music and listen to it offline. From Rahman to Rihanna, it has got it all. Search for music by your mood, by genres or simply tune in to live radio and let it surprise you. Wynk even allows you to listen to music even if you’re out of coverage area. Download unlimited songs on the app and listen to them when you want, where you want them.
Meanwhile, the TVC is a colourful, larger-than-life avatar of the App. It has been shot with what was possibly the largest congregation of musicians under one roof. It showcases the fact that music changes one’s mood, in an evocative manner. One can watch the Wynk Music TVC here –https://www.youtube.com/watch?v=MOjScTUD47U
(Source: Press release)