Industry

Gartner: Global PC shipments down 5.2% in 1stQ 2015

Global PC shipments totaled 71.7 million units in the 1st quarter of 2015, a 5.2% decline from the 1st quarter of 2014, according to Gartner, Inc’s preliminary results. In the U.S., PC shipments totaled 13.9 million units in the first quarter of 2015, a 1.3% decline from the 1st quarter of 2014. Final statistics will soon be available to clients of Gartner’s PC Quarterly Statistics Worldwide by Region program.

Mikako Kitagawa

Mikako Kitagawa

Mikako Kitagawa, principal analyst at Gartner, said, “The PC industry received a boost in 2014 as many companies replaced their PCs due to the end of Windows XP support, but that replacement cycle faded in the first quarter of 2015. The first quarter results are not a sign doom for the U.S. market, the biggest reason for the decline of PC shipments in the U.S. was attributed to the desktop market, which experienced a double-digit decline. PC replacements will be driven by thin and light notebooks with tablet functionality. Our early study suggests strong growth of hybrid notebooks, especially in mature markets, in 1Q15.”

HP and Lenovo increased PC shipments in the 1st quarter of 2015. Lenovo had its strongest growth in EMEA and the U.S. HP kept its top position in the U.S. and EMEA, increasing its U.S. share. HP accounted for 26.1% of shipments in the U.S. market. Lenovo and ASUS showed the strongest growth in the U.S., with shipment increases of 13.5 and 10.8 % in the 1st quarter of 2015.

Table 1

Preliminary Worldwide PC Vendor Unit Shipment Estimates for 1Q15 (Thousands of Units)


Company

1Q15 Shipments

1Q15 Market Share (%)

1Q14 Shipments

1Q14 Market Share (%)

1Q15-1Q14 Growth (%)

Lenovo

13,584

18.9

12,846

17.0

5.7

HP

12,442

17.3

12,143

16.0

2.5

Dell

9,038

12.6

9,527

12.6

-5.1

ASUS

5,306

7.4

5,462

7.2

-2.9

Acer

5,183

7.2

5,562

7.3

-6.8

Others

26,179

36.5

30,153

39.8

-13.2

Total

71,733

100.0

75,694

100.0

-5.2

Notes: Data includes desk-based PCs, notebook PCs and premium ultramobiles. It excludes Chromebooks, Windows-based tablets with smaller than a 10-inch display, and other non-Windows-based tablets. All data is estimated based on a preliminary study. Final estimates will be subject to change.

Source: Gartner (April 2015)

Dell’s global PC shipments declined compared with a year ago as sales slowed due to the dwindling replacement cycle.

Table 2
Preliminary U.S. PC Vendor Unit Shipment Estimates for 1Q15 (Thousands of Units)


Company

1Q15 Shipments

1Q15 Market Share (%)

1Q14 Shipments

1Q14 Market Share (%)

1Q15-1Q14 Growth (%)

HP

3,627

26.1

3,504

24.9

3.5

Dell

3,227

23.2

3,355

23.8

-3.8

Apple

1,670

12.0

1,534

10.9

8.9

Lenovo

1,645

11.8

1,449

10.3

13.5

ASUS

996

7.2

899

6.4

10.8

Others

2,730

19.6

3,340

23.7

-18.3

Total

13,895

100.0

14,080

100.0

-1.3

Notes: Data includes desk-based PCs, notebook PCs and premium ultramobiles. It excludes Chromebooks, Windows-based tablets with smaller than a 10-inch display, and other non-Windows-based tablets. All data is estimated based on a preliminary study. Final estimates will be subject to change.

Source: Gartner (April 2015)

PC shipments in EMEA totaled 21.7 million in the 1st quarter of 2015, a 4.4% decline from the 1st quarter of 2014. Hybrid notebooks led the growth of consumer mobile PCs. Desktop PC shipments declined rapidly. The eurozone currency devaluation against the dollar had a limited impact in the 1st quarter, but increased prices are expected in the 2nd quarter.

Asia/Pacific PC shipments surpassed 24.3 million units in the 1st quarter of 2015, a 1.2% decline from the same time last year. China’s PC market, where both consumer and commercial segments continue to be cautious with PC purchases, reduces the overall regional average. Desk-based PC shipments in Asia/Pacific declined 5.2% in the 1st quarter, but mobile PCs grew 3.7%.

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Tracy Venkatesh

Tracy Venkatesh

Tracy Venkatesh has spent twenty years working and interacting with a socioeconomically diverse population in both the private and public sectors, and has held positions in multiple verticals including content development, healthcare, customer relations management, defense and law enforcement.

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